Automotive News -  22 January 2009 - Car, bus, truck and other road vehicles news



MG - life is a picnic
Get out and enjoy winter - with a hamper...


There’s no need to wait for the summer to enjoy a classic British sports car driving experience. According to Gary Hagen, Sales and Marketing Director for MG Motor and the new MGTF LE500, you can have just as much fun in the great outdoors…..with your top down of course, in winter!

To prove the point he is offering the MGTF LE500 ‘P’ edition. The ‘P’ is for Picnic and MG Motor UK are encouraging hardy sorts to pull on a warm hat, pull down the soft top and take to the road to make the most of those sunny, if slightly chilly, winter days.

Mr Hagen said; “After a pretty dismal summer we have been delighted with the number of clear and bright days we have had in December and the beginning of January. This gave us the idea to have a little fun with the LE500 and encourage people to make the most of bright and sunny winter days.”

The ‘P’ for Picnic edition of the LE500 comes with the very high specification that makes the TF LE500 such a great car for winter driving, including hard top, air conditioning and a great stereo system as standard.

For people taking a test drive in January or February and going on to purchase an LE500 they’ll find their new car also comes complete with its own Picnic hamper! Mr Hagen concluded, “With high specification items like hard top as standard, the LE500 it really is a British sports car for all seasons. The addition of a bit of picnic fun for January is all about illustrating the fun and enjoyment you can get out of this excellent car whatever the weather.

 



 


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